MODEPALAST  – brand new expo

Cutting-edge fashion, jewellery and accessories can be experienced and bought at first hand by style enthusiasts at MODEPALAST in Vienna. From April 23 to 25, MODEPALAST 2010 celebrates its premiere at the MAK – Austrian Museum of Applied Arts/Contemporary Art, Vienna.

It presents the current collections of ladies’ and men’s fashion by 100 Austrian designers and international newcomers as well as a broad selection of jewellery and accessory design. In celebration of its eighth edition, the established fashion and lifestyle event introduces the new focus MODEPALAST GREEN.

meshit, Magdalena Schaffrin, codierbar

More than 100 Austrian and international labels show Prêt-à-porter fashion and trendy street fashion on 1200 sq.m. exhibition space. For seven years now, MODEPALAST is considered as a stepping stone for young talents, and allows an audience interested in fashion to personally get to know the designers and their current collections and products.
Alongside well-established Austrian brands as Martina Rogy, Marcel Ostertag, ulliko, unartig or art point, upcoming labels such as [ep_anoui], Mayi or INA KENT mark the start of the warmer season.

During three days, MODEPALAST provides its visitors an insight into the young, multifaceted, and talented European fashion scene. Furthermore, a compact programme tops the event off with daily fashion shows, MODEPALAST side events all over town, late night shopping, MODEPALAST parties and presentations.

Starting in 2003 with a small show introducing Viennese fashion designers, MODEPALAST by now has turned into a successful spring event on a big scale.